Category Archives: Health/Medical/Wellness Marketing And Management

State to promote medical tourism

Tallahassee, Fla. :

Visit Florida says it’s offering $2.5 million in grant money to increase promotion of medical tourism in Florida.

The state’s tourism arm said Monday that two grants will be offered through Dec. 8. One will help promote the state as a medical tourism destination and the other markets the state for medical meetings and training promotion.

The money was approved by the state Legislature.

Each grant awarded under the new medical tourism promotion program will be matched by private dollars.

Along with healthcare providers, hotels, restaurants and tourist attractions near hospitals and clinics stand to benefit from the promotion.

source: http://www.kentucky.com / Lexington Herald-Leader / Home> Living> Health / The Associated Press / November 11th, 2014

 

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Burjeel hospital bags two health tourism awards

Burjeel Hospital for Advanced Surgery in Dubai has won two global awards at the ninth edition of World Health Tourism Congress held in Dubai recently.  The hospital bagged the ‘Specialty Hospital of the Year’ award, while its CEO Dr Shajir … Continue reading

IJN Links Up With MITA To Boost Medical Tourism

Kuala Lumpur  :

The National Heart Institute (IJN) has partnered with Malaysian Inbound Tourism Association (MITA) in a bid to woo more medical tourists to one of the country’s prominent medical facilities.

Towards this end, IJN today inked a memorandum of understanding (MoU) with MITA to expand the former’s market reach through MITA’s 518 members.

IJN chief executive officer Tan Sri Dr Robaayah Zambahari said the facility’s international patients were mainly from countries like Indonesia, Vietnam, Myanmar and Bangladesh.

IJN recorded about 4,000 international patients since 2008, she said, adding that the partnership with MITA would increase the number as IJN eyed more patients from Southeast Asia and the Middle East.

“This MoU is in support of the government’s effort to promote Malaysia as a preferred tourism destination, specifically medical tourism,” she told the media after the signing of the MoU.

IJN also has the International Patients Centre to assist overseas patients before and while they are getting treatment.

MITA was represented at the event by its president, Frankie Lee.

— BERNAMA

source: http://www.bernama.com.my / Bernama – Official National News of Malaysia / Home> General> News / Kuala Lumpur – June 26th, 2014

Medical Tourism Association®-Dubai Healthcare City Formalize Partnership to Foster Training, Quality Care, Patient Awareness

Agreement, reached at Arabian Travel Market in Dubai, will lead to certification, educational programs for medical tourism professionals in United Arab Emirates.

Palm Beach Gardens, FL :

The Medical Tourism Association® and Dubai Healthcare City (DHCC) have agreed to establish a joint Chapter Program in Dubai to raise awareness of the high level of health and wellness services available in the United Arab Emirates region.

The Memorandum of Understanding between the non-profit trade association headquartered in the United States and DHCC — home to two hospitals, more than 120 outpatient medical centers and diagnostic laboratories, and 4,000 licensed professionals in Dubai — was signed at Dubai Health Authority during the Arabian Travel Market, April 30, 2014, in Dubai.

“The challenge we embrace is underscored by Dubai’s robust population growth and vibrant economy, which will obviously warrant vigorous measures and investment in healthcare services, infrastructure and education,” said Renée-Marie Stephano, President of the Medical Tourism Association®. “We are excited about extending our resources to local, regional and international stakeholders and working together to strengthen existing initiatives, establish new opportunities and support and encourage training, improved care and leadership that markets Dubai as a leading medical tourism destination.”

The Medical Tourism Association® will work specifically with DHCC to provide strategic, operational and educational support to develop certificate and training programs for hospitals, patient specialists and medical tourism marketing professionals.

During the Arabian Travel Market, the Medical Tourism Association® conducted a day-long education and training program for physicians, hospital administrators, insurance executives, academic leaders, and health travel facilitators and investors leading toward Medical Tourism Professional Certification.

The four-day Arabian Travel Market attracted more than 2,700 medical tourism interests from 80 countries including a 31-member delegation from Taiwan of government officials, travel agents and health industry representatives.

Taiwan will showcase its healthcare system to multinational employers and insurance companies at World Medical Tourism Congress Taiwan 2014, June 26-27, 2014, at the Taipei International Convention Center. The Congress is sponsored by the Global Benefits Association in collaboration with the Medical Tourism Association® and Taiwan’s External Trade DevelopmentCouncil. For more information, go to http://www.wmtctaiwan.com

The Medical Tourism Association® is the first membership-based international nonprofit trade association for the medical tourism and healthcare industry made up of top international hospitals, healthcare providers, medical travel facilitators, insurance companies, and other affiliates committed to promoting the highest level of quality healthcare to patients in a global environment. www.MedicalTourismAssociation.com

source: http://www.pr.com / PR.com / Home> Press Release / Palm Beach Garden, FL / May 14th, 2014

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Marketing Expert and CEO Patrick Goodness to Present at the 5th Medical Travel International Business Summit

San Jose, Costa Rica : Patrick Goodness, CEO of The Goodness Company, a global leader in international medical tourism marketing, has been invited to speak at the 2014 PROMED 5th Medical Travel International Business Summit in Miami Beach, Florida. The … Continue reading